June 11 2026
How to optimise your website for AI-educated customers
AI-powered discovery is reshaping customer journeys. Learn how to close the context gap, reduce friction, and improve website conversions for high-intent visitors.
June 10 2026
MW208 | The High Velocity Funnel: Converting Agentic Intent into Revenue
Discover how AI search and agentic intent are transforming user journeys, website experiences, and conversion performance. Learn practical strategies to reduce friction, improve UX, and turn higher intent visitors into revenue.
May 31 2026
Transforming Marketing Costs into Growth Engines: How CMOs Earn Finance’s Trust
Evidence-led marketing helps leaders prove impact, optimise budgets and make data-driven decisions that drive measurable business growth.
May 29 2026
Why Creative is Now Your Primary Performance Lever
Learn why creative has become the primary performance lever for marketers and how AI, platform intelligence, and brand storytelling are changing campaign strategy.
May 27 2026
MW206: Performance Creative 3.0 - Using AI to Scale Influence, Not Just Assets.
Performance creative is evolving fast. Watch our 30-minute masterclass to learn how leading organisations are using AI to produce creative at scale, balance platform strategy, and drive measurable impact in an attention-scarce world.
May 21 2026
Google’s Biggest Announcement in 25 years. Here’s what marketing leaders need to do about it
Explore how Google's biggest announcement in 25 years is changing AI-led search, and what marketing leaders must do to protect visibility, authority and brand demand.