MW020 | Marketing In A Crisis: What Next For Paid Search?
Release date: 21st May 2020
Mediaworks are joined by special guest partners, Microsoft for today’s Digital Drop-In. James Murray, Product Marketing Manager joins CEO, Brett Jacobson and Head of Paid Search, Ben Homer to discuss recent trends across Microsoft Advertising channels.
James shares insight into the products and sectors that have seen an increase in search across Bing during lockdown and the and the importance of adjusting your paid search strategies during this dynamic time.
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