Fashion Brands: Digital Marketing Review 2019 White Paper
For fashion brands in the UK, competition has never been so high — especially as the move online continues to prosper. Online sales in 2018 totalled 17% of the fashion retail market and this is only going to increase as shopping habits change and customers become more integrated with the digital experience. But what does this mean for some of the industry’s leading fashion brands?
Mediaworks has analysed the key seven metrics that determine online success and discovered which brands are performing the best. We’ve covered all key areas of fashion, including menswear, womenswear, unisex fashion, outdoorwear, accessories and footwear. By looking at these areas, we’ve developed a performance overview for each with a focus on some of the most influential brands, considering their SEO visibility, trust flow, linking domains, citation flow, total links and domain and page authority.
If you work in the fashion industry, this white paper is an essential read. Find out how your brand is performing today.