Medical Protection: Transforming Digital Engagement

The Medical Protection Society is the world’s leading protection organisation for doctors, dentists and healthcare professionals. We work globally with Medical Protection as their lead creative agency. Harnessing customer and market insight to develop propositions across their whole portfolio.

Business transforming creative solutions for testing times


From interviews with doctors and dentists around the globe, through to harnessing the power of our subscription panel tools we get insights that unlock creative and campaign potential to deliver results.

Strategy & Planning

Developing niche campaigns across social media and LinkedIn we find and segment audiences as diverse as medical students through to procurement professionals in major healthcare organisations. Then switch on smart, trackable campaigns to get to the right audience at the right time.


From virtual conferences, through global content publishing all the way to student recruitment campaigns, we make advertising and content that provokes a response and builds positive memories around the MP brand.

The Mediaworks team pitched a strong strategic approach combined with brilliant creative execution. They understand our business, our markets and our audiences and have exceeded our expectations of what an agency partner can bring. They will play a fundamental role in improving the way we communicate and engage with members

Sharon SmithHead of Brand and Marketing



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MEDICAL PROTECTION: Global brand transformation

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