Catering supplies company Nisbets operates in an increasingly competitive market. The brand approached Mediaworks for help growing their digital presence and strengthening their rankings for key search phrases. In February 2016, we began an organic search campaign together.
To start, we identified potential keyword targets within Nisbet’s niche and carried out a technical analysis, providing recommendations to ensure the website was technically sound. Our content team crafted on-site optimised copy around key phrases and long-form pieces, which were used by our outreach team to gain valuable coverage across industry websites.
Over the course of our on-going campaign, we have delivered exceptional results for Nisbets, including:
Increase in SEO visibility
Target keywords to position 1
Increase in organic traffic
Increase in organic conversions