Mediaworks

Google Shopping

Want to increase product sales, traffic and qualified leads? Google Shopping is the answer.

Formerly known as Google’s Product Listing Ads, Google Shopping is a type of paid search advertising that displays your products in the search engine results pages. The ads feature an image of the product, as well as price, store name and more.

 

Our Approach

Google Shopping is a crucial type of paid search for retailers. Overall, it accounts for 43% of all retail ad clicks — so if you’re not currently implementing this type of campaign, you’re missing out on a crucial revenue share.

From technology to fashion, we’ve implemented our data-driven, strategic approach to Google Shopping across multiple markets. Through in-depth keyword research, we identify what your target audience is looking for and optimise your product feeds around Google’s requirements. Continued monitoring and management of negatives allow us to further refine your campaign, increasing ROI even further.

Whatever your budget, we can tailor a Google Shopping campaign to ultimately increase your sales, traffic and revenue.

 

What Are The Benefits?

Google Shopping shines the spotlight on your products, promoting them within the search results. In general, it’s the best form of revenue-generating advertising. Start your campaign with Mediaworks today.

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