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What we can learn from American Express’ recent rebrand

Brand identity is created through many assets, yet perhaps most importantly is your brand’s logo. As the cornerstone of your brand, an effective...

Brand identity is created through many assets, yet perhaps most...

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JD Wetherspoon withdraws from social media: what does it mean?

Pub chain JD Wetherspoon is a firm favourite with Brits. While...

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Prolific North Awards shortlist success for Mediaworks

The shortlist for the Prolific North Awards 2018 was unveiled today...

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Google AdWords unveils ad version history

Writing PPC ads can be tricky, given the limited number of characters...

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Eyeing up the competition: eye-tracking technology in marketing

Data is critical to not only understanding how users are interacting...

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Knowledge is power: optimising for Google’s knowledge graph

Search engine optimisation (SEO) is all about building rankings, as...

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Four Key Considerations For Creating An Effective UX Design

What you may think your website or app needs and what customers or...

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Social ad spend to overtake TV advertisements by 2020

Last year, Mediaworks celebrated 10 years as an award-winning digital...

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Expansion fuels further recruitment at Mediaworks

We might have just entered a new month, but Mediaworks has already...

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Online Reputation Management: What Can We Learn From Snapchat?

Cast your mind back a few years or even a few months and Snapchat was...

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