Over the years, Google AdWords has become the go-to tool for digital marketers. While it still remains critically important, your marketing strategies could be missing out on a potentially lucrative market: social media users.
Facebook, Twitter and LinkedIn have dominated for some time now. According to Statista, the end of 2014 saw almost 1.4 billion active users on Facebook alone. Throw in 288 million active Twitter users and 347 million active LinkedIn users and it’s clear to see that social media is big business.
Still don’t have a social media ad campaign set up? Join our Head of PPC, Hannah Mattinson, for our latest webinar, Paid Search: New Platforms, New Audience, New Sales.
Taking place at 1pm on Thursday March 12th, Hannah will explain how to conquer advertising on the big three social media platforms: Facebook, Twitter and LinkedIn. She will be covering:
- The benefits of having ads on each platform.
- How to integrate your social media ad campaigns with your other advertisement strategies.
- The variety of demographics on each of channel.
If you’re still struggling with social media, you can’t afford to miss our latest webinar. Click here to register and secure your place today.