March 27, 2018
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Data fuels successful digital marketing campaigns — but if you don’t know how to extract and use the insights it delivers, you’re essentially leaving your online performance to chance. Despite this, on average only 20% of total marketing spend is allocated to data-driven campaigns.
Hot on the heels of our hugely successful North East event, the next event in our data series will be held in Yorkshire. Taking place on May 3rd 2018 from 8.30-11.30am at PwC Leeds, we’ll be joined by speakers from tech giant Microsoft and professional services leader PwC for our Data-Driven Digital Breakfast Seminar.
Our key speakers will each tackle a crucial data development, sharing their own experiences in the process.
The seminar’s agenda will include:
Daniel Hoggan, Technical Director at Mediaworks
The importance of capturing, analysing and harnessing the power of data in digital marketing.
Sophie Sarin, Search Manager at Microsoft
Providing a glimpse into Microsoft’s bot framework and showing you how your brand can connect with consumers across different user interfaces.
Chris Boyle, Senior Manager at PwC
A discussion of how to safeguard business-critical data ahead of GDPR changes.
With the experience and insights of our three key speakers, this event is not to be missed. If you value your business’ future success in digital, register your place for our Data-Driven Digital Breakfast or fill in the form below!
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