MW034 | Countdown Until Black Friday: Digital Essentials for Every Online Retailer
Release date: 4th August 2020
With a record number of consumers embracing online shopping in 2020, Black Friday online sales are forecast to break all records this year. With this in mind, retailers are preparing for an extremely competitive final quarter.
In this digital drop-in, panellists from across Mediaworks’ teams and disciplines discuss the essential preparations all retailers should be taking now, to maximise their online traffic, increase their conversions and capitalise on the largest quarter of online sales in history.
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