September 09, 2021
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Release date: 7th September 2021
The B2B buying journey is often complex, with multiple decision-makers and marketing touchpoints. Businesses who stand out through targeted PR campaigns will build stronger brand recognition and affinity to maximise their long-term sales.
In this digital masterclass, our PR experts outline the five steps to make your corporate communications stick in your target decision-makers’ minds. They’ll discuss:
• Identifying the topics that really matter to your audience
• Understanding your audience – how to establish target personas
• Generating insights – sourcing and crunching the right data
• Be different – how to create unique messaging
• Executing targeted and impactful amplification
From powerful brand propositions, customer-centric experiences or creative search campaigns, our proven approach overcomes obstacles and delivers commercial success.
We work fast and break norms by applying innovation, intelligence and creativity to everything we do. We look for people who share our passion and ambition.
Interested in finding out more about how we deliver outstanding results? Speak to our experts today.