QUIZ approached Mediaworks with the task of increasing traffic, visibility, and rankings, particularly around dresses. In order to achieve QUIZ's growth targets, Mediaworks developed a combined search engine optimisation (SEO) and paid search (PPC) campaign. Success included winning position #1 for categories including dresses, maxi dresses, party dresses, sequin dresses, and plus size clothing.
We identified high-volume categories that were relevant for target pages, across a range of lucrative women’s fashion terms.
By optimising the technical implementation of their category pages, working alongside internal and external developers, we were able to outperform the very best in high-street fashion online.
We identified, targeted, and worked closely with selected online publications and social media influencers, to build and grow the QUIZ brand consecutively over three years.
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