Through a strategic approach to drive organic traffic, Mediaworks were able to achieve remarkable results for River Island. This resulted in River Island being visible on page 1 for 3.9 million searches a month for their dresses category – an increase of 1.3 million searches per month.
We identified high-volume keywords that were relevant for target pages, specifically focused around River Island’s dresses category.
Through content creation, outreach, and influencer initiatives, we were able to achieve a mixture of both online and offline coverage from major publications.
We created a diverse portfolio of highly relevant content that would appeal to a range of publications and secure valuable placements.
Interested in finding out more about how we deliver outstanding results? Speak to our experts today.