Digital Transformation

We live in a universe driven by digital. Technology and data continue to change how we live, work, and interact. We need to embrace digital to transform and drive performance beyond today.

62%

of companies are working to embed analytics into their businesses to better automate their processes

40%

of technology spending in 2020 was allocated towards digital transformation

50%

of companies say improving customer experience and satisfaction were the leading influences to starting digital transformation

89%

of companies are planning to adopt a digital-first transformational business strategy

62%

of companies are working to embed analytics into their businesses to better automate their processes

THE MISSION

Develop and implement a transformational roadmap driven by data and technology. Reimagine customer experiences, drive business efficiencies, and capture market share through innovative solutions.

Data

Digital where it is needed

Data is the foundation of a strong transformation. It provides the perfect map for your business’ digital revolution, highlighting the areas of greatest opportunity and potential.

With all that information to hand, where do you start? Which aspects are the most beneficial? Where are the potential pain-points, and how do you avoid them and protect your valuable time and investment?

This is where Mediaworks’ digital transformation experts come in. We start by truly understanding your business, your market, and your customers in order to determine the perfect balance between what your customers expect and what is most valuable to you as a business. We uncover which digital innovations your customers want and match them to the processes that create business efficiencies. We examine all data to locate the most potent areas of opportunity and utilise them to drive value and disrupt your marketplace. We navigate around potential areas of frustration and implement an array of digital solutions, from self-serve to a complete channel shift.

Technology

Automation

The future belongs to us, but we’ll get there faster thanks to technology. A roadmap for transformation needs to harness the power of the latest innovations, including AI and automation.

Businesses are keen to implement technology into their processes. Successful businesses are keen to implement the right technology where it is needed for maximum effect. Knowing what technology is available is one thing; understanding which to invest in requires an expert eye.

At Mediaworks, we understand the hidden truth of a successful transformation through digital – not everything has to be replaced. That’s why we prioritise the use of digital technologies where and when it offers the greatest value for your business. We weave digital into your legacy systems, opening up channels for your customers to engage with you in a way that suits them. This gives your business a cost-effective transformational strategy that works alongside and boosts your tried-and-true processes.

Creativity

Engineered for the future

When it comes to digital, it’s not all about 0s and 1s. Where customers were once impressed simply by the presence of digital processes in businesses, they now expect something more. Your customers aren’t just searching for efficient digital processes when they interact with your company, so it’s vital that you go above and beyond. Successful businesses don’t just deliver – they surprise their customers with a fantastic experience.

When it comes to digital, your competitors aren’t just in your sector – your customers will benchmark you against every other sector they operate in. You need to be the best both in your own market and across the board.

Blending creativity with digital expertise is our go-to rocket fuel. Our extensive experience across multiple missions allows us not only to foresee pitfalls but to develop creative methods of overcoming them. We don’t just digitise your business – we make it stand out so that your users are encouraged to engage with you.

Strategy

Digital at the core

Digital transformation is not a destination. It’s a journey. It is a longer-term vision made up of tactical projects which all come together to deliver your overarching goal. A successful digital transformation strategy must plan for the future, evolving to adapt to new challenges and customer expectations.

To beat out the competition, your business needs to stay two steps ahead. A digital transformation will help you stay in the race, but with 89% of companies planning a digital transformation strategy of their own, you need to make sure yours is head and shoulders above the rest.

Our expert teams partner with you to immerse digital at the core of your business. To us, transformation is built on a long-term vision made up of short-term goals. We will drive efficiencies, create opportunities, and provide a competitive advantage that’ll keep your business’ digital processes constantly evolving and adapting.

MISSIONS ACCOMPLISHED

Over the past 15 years, Mediaworks has successfully navigated missions for over 500 businesses in B2B and B2C markets across 100+ sectors, 30 countries, 5 continents, and 1 galaxy.

Previous mission

Palace for Life: Engaging A Digital Community

Read more about this case study

GET IN TOUCH

GET IN TOUCH

Interested in finding out more about how we deliver outstanding results? Speak to our experts today.