August 11 2020

Mediaworks Digital Drop-In Sessions Podcast MW035 | Targeting Competitors Customers to Drive 10x Growth

Consumers buying journeys are becoming increasingly complex, with an ever-growing number of touchpoints and exposure to product choice. In this Digital Drop-In, our panellists will explain how and when you can disrupt your competitors customers buying journey to drive incremental growth. They’ll examine the effectiveness of using marketing tactics such as authority bias, scarcity, social proofing alongside the power of now to disrupt your competitors brand loyalty, and redirect their customers buying intent to your own products and services.     Podcast above not working? Click to listen on Apple Podcasts and Spotify:  

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MW171 | Audience First: Mastering Insights and Channel Strategies

In this episode, the Mediaworks team dives deep into the world of strategy and insights, discussing how understanding your audience, channels, and data can give your business a competitive edge. From adapting to ever-changing consumer preferences and refining creative campaigns to navigating the complexities of digital reporting and measurement, our experts explore the challenges and opportunities brands face in today’s fast-evolving landscape. Tune in to hear expert insights on how to drive smarter, data-driven decisions for lasting impact.
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MW170 | The Importance of Creative in Your Digital Marketing Strategy

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