September 08 2020
Mediaworks Digital Drop-In Sessions Podcast MW038 | ITV, Bridging the Divide Between Television and Digital
Mediaworks are joined by guest panellists Sean Robertson and Ross Partington from ITV. Sean and Ross share their insights into developments of television advertising and the revolution of advertising within video on demand platforms. They dispel the myths of TV advertising for large budget mass market communications and discuss how your business can use video on demand to cost effectively target niche personas in your sector.
Podcast above not working? Click to listen on Apple Podcasts and Spotify:


You may also like …
January 16 2026
MW198 | The Future of Paid Search
Rewatch our Mediaworks masterclass exploring how paid search is transforming in 2026.
January 15 2026
MW197 | Driving Digital Performance in UK Utilities Companies
Rewatch our Mediaworks roundtable exploring the key drivers of digital performance across UK utilities companies.

