September 08 2020
Mediaworks Digital Drop-In Sessions Podcast MW038 | ITV, Bridging the Divide Between Television and Digital
Mediaworks are joined by guest panellists Sean Robertson and Ross Partington from ITV. Sean and Ross share their insights into developments of television advertising and the revolution of advertising within video on demand platforms. They dispel the myths of TV advertising for large budget mass market communications and discuss how your business can use video on demand to cost effectively target niche personas in your sector.
Podcast above not working? Click to listen on Apple Podcasts and Spotify:
You may also like …
August 08 2025
MW186 | Design to Dominate: Turning User Experience into Conversions
In this episode of our Paid Media Masterclass series, we unpack the real impact of design on website performance.
July 25 2025
MW185 | Performance Unleashed: Mastering AI to Supercharge Paid Media Results
In this episode of our Paid Media Masterclass series, we unpack the real impact of AI on paid media.