January 19 2021
MW055 | 2021 The Year of Your Brand
In these uncertain times it's vital that your brand works the hardest it's ever done.
In this session, our brand experts explain how to provide reassurance and leadership in your category through killer products and laser-focussed propositions. They demonstrate how to drive buyability in every micro-moment through search engine optimisation and your website experience, and explain why building emotional connections through brand advertising can earn you valuable market share, this year and beyond.
Get on top of your brand plan now and plan to own 2021, before it owns you.
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MW172 | LinkedIn Top Tips for 2025
This month’s episode of the Mediaworks Masterclass will feature Rachael Glynne from LinkedIn, who will explore the latest trends that are set to supercharge your marketing strategy in 2025. Dr David Norris and James Johnstone from Mediaworks will join LinkedIn to apply these essential strategies to leverage LinkedIn’s platform to generate demand, unlock actionable insights, and achieve meaningful audience engagement.
If you’re looking to optimise your LinkedIn presence, this episode will deliver actionable tactics and best practices.
August 30 2024
MW171 | Audience First: Mastering Insights and Channel Strategies
In this episode, the Mediaworks team dives deep into the world of strategy and insights, discussing how understanding your audience, channels, and data can give your business a competitive edge. From adapting to ever-changing consumer preferences and refining creative campaigns to navigating the complexities of digital reporting and measurement, our experts explore the challenges and opportunities brands face in today’s fast-evolving landscape. Tune in to hear expert insights on how to drive smarter, data-driven decisions for lasting impact.