February 16 2021
MW059 | Google Shopping: The Ultimate Product Sales Weapon of 2021
93% of consumer journeys involve search marketing - Google Shopping is seeing more of a share of this traffic than ever before, and over the last 2 years, over 50% of spend in Google Ads has moved over from text to Shopping ads. Whether you sell trainers, industrial products or car parts, the ability to use Google Shopping to increase awareness and opportunity cannot be overstated.
Our shopping experts explain the importance of product feed optimisation, the launch of free listings on the Shopping tab, unlocking data driven campaign structures and the pros/cons of using smart shopping, with the aim of driving forward opportunities within Google Shopping.
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November 07 2025
MW193 | Worldpay Takeover: How Agentic AI and Embedded Payments can drive growth
Join Mediaworks and Worldpay for a 30-minute masterclass on how agentic AI, smart data, and embedded payments can transform customer experience, boost acceptance rates, and drive growth in an AI-first world.
October 27 2025
MW192 | Data-Driven Growth: Measuring What Matters to Prove ROI
Watch our on-demand masterclass to learn how to rebuild trust in your marketing data, improve ROI, and access a free digital performance audit.