February 23 2021

MW060 | Five Ways to Grow Your Brand Authority Online: How PR is Driving Digital Dominance

Online popularity of some of the UKs best known media titles is at an all-time high. Mainstream media's status as a trusted source of news and information during these uncertain times has never been more prevalent. Their influence online, coupled with their enviable domain authority, is a potent weapon for any business trying to generate impactful, brand-building coverage online. Our panellists show you how to keep pace with, and act on, fast-moving news trends, as well as how to spot and tackle any threats to your brand reputation online. Podcast above not working? Click to listen on Apple Podcasts and Spotify.

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