March 02 2021

MW061 | Own Your Social Audience - Your Journey to Customer Loyalty and Growing Market

Social media has revolutionised how we see and interact with the world around us. It’s the platform for breaking news, the place we follow and share our interests, and the way in which we express ourselves to the outside world. It’s an extension of our existing relationships and has become the primary way we stay in touch with friends, colleagues, and the businesses we associate with. In many businesses however, social media is still perceived as just another communication channel. Our content marketing experts discuss the power of social media in accessing new, relevant local and global audiences. They discuss why the right social content at the right time can establish lifelong brand recognition and an enriched customer experience. They show you how you can gather consumer insights to benefit your wider business, and why building valuable connections with the right audiences at the right time can influence your market and drive business growth. Podcast above not working? Click to listen on Apple Podcasts and Spotify.

You may also like …

April 29 2024

MW166 | Rank & Rise: How To Elevate Your SEO Strategy

In this Mediaworks Masterclass, we tackle the current challenges facing SEO, including the impact of algorithm changes and high keyword competition, and adapting strategies for voice search and AI. We discuss evolving trends like machine learning's influence on SEO, Core Web Vitals, and the growing importance of E-E-A-T. Plus, we explore what is to come in the future of SEO, how businesses can prepare, and the role of automation.
March 21 2024

MW165 | Find Your Social Media Mix and Build Your Online Presence

In the world of digital marketing, social media stands as a cornerstone, yet maintaining a fresh and innovative approach can be challenging.