March 09 2021
MW062 | The Power of Placing Your App in Every Customer’s Pocket
In today's interconnected world, mobile devices have become an integral part of our lives. Being constantly connected to your digital consumers whenever and wherever they are through intuitive mobile-first apps is a huge opportunity for any business to deliver consistent value that fuels growth.
Our marketing experts discuss why your business should invest in app development and what you should consider before launching a mobile app. They discuss how mapping your customer journey through digital insights will help your plot a course for creating immersive customer experiences, improving customer support, increasing brand loyalty, and driving incremental revenue.
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MW203: The Creative Edge in AI Driven Performance
Creative-focused masterclass exploring how AI-driven platforms are reshaping paid media performance in 2026. Learn how to structure and optimise creative to improve efficiency, scale campaigns, and drive stronger CPA and ROAS across paid search, paid social, and Performance Max.

