August 10 2021
MW081 | Win the Black Friday Battle Early – The Ultimate Retailers Guide
Black Friday 2021 looks set to dominate the online retail calendar, with digital continuing to play a critical role in your customers’ shopping journeys. Businesses must start preparing and be ready to compete with more customers choosing to start their Christmas shopping earlier.
In this digital masterclass, our paid search specialists discuss:
- Starting early and grabbing the attention of your customers from competitors
- Being visible right across the customer journey from discovery to purchase
- Preparing for change with short-term shifts in consumer demand
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MW167 | Engage & Convert: The Art of Paid Social
In this episode, our experts provide an insight into the complexities and strategies for success in Paid Social. We discuss the sophisticated techniques for identifying and refining target demographics, creating engaging ads and choosing the right platforms amidst a competitive digital landscape.