August 10 2021

MW081 | Win the Black Friday Battle Early – The Ultimate Retailers Guide

Black Friday 2021 looks set to dominate the online retail calendar, with digital continuing to play a critical role in your customers’ shopping journeys. Businesses must start preparing and be ready to compete with more customers choosing to start their Christmas shopping earlier. In this digital masterclass, our paid search specialists discuss: - Starting early and grabbing the attention of your customers from competitors - Being visible right across the customer journey from discovery to purchase - Preparing for change with short-term shifts in consumer demand

Podcast above not working? Click to listen on Apple Podcasts and Spotify.

You may also like …

April 29 2024

MW166 | Rank & Rise: How To Elevate Your SEO Strategy

In this Mediaworks Masterclass, we tackle the current challenges facing SEO, including the impact of algorithm changes and high keyword competition, and adapting strategies for voice search and AI. We discuss evolving trends like machine learning's influence on SEO, Core Web Vitals, and the growing importance of E-E-A-T. Plus, we explore what is to come in the future of SEO, how businesses can prepare, and the role of automation.
March 21 2024

MW165 | Find Your Social Media Mix and Build Your Online Presence

In the world of digital marketing, social media stands as a cornerstone, yet maintaining a fresh and innovative approach can be challenging.