March 01 2022
MW105 | Embracing Experimentation: The Secret to High Performance Marketing
Adapting and evolving your marketing programmes to respond to changing market factors can be the difference between a good performance and a great one. Those who can optimise their future customer’s journey at every touchpoint can maximise conversion and lifetime value.
Our expert panellists share the benefits of having an experiment-led mindset and the power this drives. They discuss where they have seen the best results through key areas of the customer journey across various touchpoints.Podcast above not working? Click to listen on Apple Podcasts and Spotify
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June 25 2024
MW168 | Clicks and Codes: Navigating Web Development and UX
Join our experts to align UX design with business objectives, foster cross-team collaboration, and maintain data privacy compliance.
May 21 2024
MW167 | Engage & Convert: The Art of Paid Social
In this episode, our experts provide an insight into the complexities and strategies for success in Paid Social. We discuss the sophisticated techniques for identifying and refining target demographics, creating engaging ads and choosing the right platforms amidst a competitive digital landscape.