MW106 | How to Win Friends and Influence People: Essential Hacks to Unlock the Power of Your Affiliate Program

The power of affiliate marketing continues to grow with spend contributing toward 16% of all online orders. The United States, Japan and Germany are leading the way with 81% of marketers leveraging the power of commission-based affiliate marketing.  In the UK however, many marketers have not fully capitalised on the power of this low risk but highly lucrative channel.

Our affiliate and paid marketing experts show you how to take your affiliate marketing to the next level.

They share key hacks to drive long-term revenue through an optimised affiliate marketing programme, including:

• Building positive, long-term affiliate relationships
• Understanding the approach to profitable and sustainable growth through the channel
• Analysing performance of affiliate marketing in the context of your wider marketing mix

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