March 08 2022

MW106 | How to Win Friends and Influence People: Essential Hacks to Unlock the Power of Your Affiliate Program

The power of affiliate marketing continues to grow with spend contributing toward 16% of all online orders. The United States, Japan and Germany are leading the way with 81% of marketers leveraging the power of commission-based affiliate marketing.  In the UK however, many marketers have not fully capitalised on the power of this low risk but highly lucrative channel.

Our affiliate and paid marketing experts show you how to take your affiliate marketing to the next level.

They share key hacks to drive long-term revenue through an optimised affiliate marketing programme, including:

  • Building positive, long-term affiliate relationships
  • Understanding the approach to profitable and sustainable growth through the channel
  • Analysing performance of affiliate marketing in the context of your wider marketing mix

 

Podcast above not working? Click to listen on Apple Podcasts and Spotify

You may also like …

June 17 2026

Why Residents Still Pick Up the Phone: The Self-Service Challenge Housing Needs to Solve

Discover why residents still pick up the phone and how digital self service helps housing providers cut avoidable demand, improve tenant satisfaction and ease pressure on contact centres.
June 10 2026

MW208 | The High Velocity Funnel: Converting Agentic Intent into Revenue

Discover how AI search and agentic intent are transforming user journeys, website experiences, and conversion performance. Learn practical strategies to reduce friction, improve UX, and turn higher intent visitors into revenue.