May 24 2022

MW114 | Supercharge Your Digital Presence and Dominate This Year's Clearing

70,000+ students are accepted through UK and Ireland Clearing every year. The need to deliver effective, hyper-targeting, digital strategies in order to recruit prospective students is growing increasingly competitive every year. Universities have always relied on reputation and awareness to reach future students. New technologies are revolutionizing effective marketing techniques as future learners media preferences constantly evolve. Those universities that are most adaptable to change will be best placed to grow their recruitment numbers within the upcoming time window. Generating more enquiries, a stronger impression on future learners and ultimately build stronger long-term reputations. Our higher education experts discuss how you can be the first in mind in your potential learners’ enquiries, optimising new paid advertising methods, deliver engaging creative content and convert guardians and future learners from information gathering, to actionable Clearing enquiries.

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November 13 2024

MW172 | LinkedIn Top Tips for 2025

This month’s episode of the Mediaworks Masterclass will feature Rachael Glynne from LinkedIn, who will explore the latest trends that are set to supercharge your marketing strategy in 2025. Dr David Norris and James Johnstone from Mediaworks will join LinkedIn to apply these essential strategies to leverage LinkedIn’s platform to generate demand, unlock actionable insights, and achieve meaningful audience engagement. If you’re looking to optimise your LinkedIn presence, this episode will deliver actionable tactics and best practices.
August 30 2024

MW171 | Audience First: Mastering Insights and Channel Strategies

In this episode, the Mediaworks team dives deep into the world of strategy and insights, discussing how understanding your audience, channels, and data can give your business a competitive edge. From adapting to ever-changing consumer preferences and refining creative campaigns to navigating the complexities of digital reporting and measurement, our experts explore the challenges and opportunities brands face in today’s fast-evolving landscape. Tune in to hear expert insights on how to drive smarter, data-driven decisions for lasting impact.