August 17 2022
MW125 | PR That Lasts Through Christmas
The festive period is a crucial time to make your presence felt on retail shelves. Even now, during Summer, the media are looking for product launches, special offers and expert opinions ahead of Christmas.
Yet how do you ensure that you don’t miss out on opportunities for coverage? How do you stay top of mind with journalists? How can you master killer content strategies for your PR activities around the festive period?
Join our experts as they discuss why stand-out PR strategies can’t be rushed, how to organise and execute your campaigns, lead timings and the tricks of maximising your coverage potential.
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MW167 | Engage & Convert: The Art of Paid Social
In this episode, our experts provide an insight into the complexities and strategies for success in Paid Social. We discuss the sophisticated techniques for identifying and refining target demographics, creating engaging ads and choosing the right platforms amidst a competitive digital landscape.