October 25 2022
MW130 | The Do's and Don'ts of Digital PR in Uncertain Times
As businesses around the UK navigate an uncertain economic forecast, PR can be an incredible asset to your brand’s reputation management.
Effectively communicating with your audience during turbulent times is critical to navigating your way with customers and can earn long term loyalty through the good times and the bad.
In this digital masterclass our PR experts discuss:
- A market overview in an ever-changing economic and political climate
- Why people’s temptation in times of hardship is to retract, especially at the top of the funnel
- The doom and gloom narrative – embrace it or try and cut through?
- How brands ‘won covid’ by getting on the front foot with their communications when the world stopped
- How stressful times tests your communications plans to the max
Podcast above not working? Click to listen on Apple Podcasts and Spotify
You may also like …
June 25 2024
MW168 | Clicks and Codes: Navigating Web Development and UX
Join our experts to align UX design with business objectives, foster cross-team collaboration, and maintain data privacy compliance.
May 21 2024
MW167 | Engage & Convert: The Art of Paid Social
In this episode, our experts provide an insight into the complexities and strategies for success in Paid Social. We discuss the sophisticated techniques for identifying and refining target demographics, creating engaging ads and choosing the right platforms amidst a competitive digital landscape.