January 11 2023

MW135 | Now That’s What I Call Christmas…Adverts 2022

This is the time of year when the biggest brands compete to stand out on the run-up to Christmas. Holiday campaigns this year have the challenge of finding a relatable place amongst the cost-of-living crisis that is being faced by consumers this festive period. Brands need to be smart, thinking about inspiration and helping communities compared to the usual Christmas ad ‘norm’. Our panel of experts unite to discuss their favourite festive ads of 2022. They will share their thoughts and breakdown what has or hasn’t worked and the elements of great storytelling to win positivity this Christmas.

 

Podcast above not working? Click to listen on Apple Podcasts and Spotify

You may also like …

June 25 2024

MW168 | Clicks and Codes: Navigating Web Development and UX

Join our experts to align UX design with business objectives, foster cross-team collaboration, and maintain data privacy compliance.
May 21 2024

MW167 | Engage & Convert: The Art of Paid Social

In this episode, our experts provide an insight into the complexities and strategies for success in Paid Social. We discuss the sophisticated techniques for identifying and refining target demographics, creating engaging ads and choosing the right platforms amidst a competitive digital landscape.