October 27 2025

MW192 | Data-Driven Growth: Measuring What Matters to Prove ROI

James Johnstone, Eve Monaghan and David Norris presented the latest masterclass on data-driven growth.

James Johnstone, Eve Monaghan and David Norris presented the latest masterclass on data-driven growth.

Watch: Data-Driven Growth: Measuring What Matters to Prove ROI

Marketing budgets are under greater scrutiny than ever, yet almost 50% of marketing data is inaccurate or incomplete. This leads to wasted spend, poor decision-making, and reduced visibility across channels.

This recorded masterclass reveals how to regain full confidence in your data and turn insight into measurable growth.


What You Will Learn

You will discover how to:

Build a trusted measurement framework so every click, lead, and conversion is accurately tracked
Connect and centralise data sources to create a single source of truth
Turn data insights into action that improves ROI and demonstrates marketing impact to leadership


Who Should Watch

This session is built for:

  • Marketing leaders who need to prove ROI

  • Digital and performance teams focused on growth

  • Data and analytics professionals responsible for accurate reporting

If you are accountable for results or reporting, this recording will be highly valuable to you.

If you’d like a free measurement audit or dashboard demo to identify data gaps, email info@mediaworks.co.uk and we will book you in.

You may also like …

December 05 2025

MW196 | The Future of Paid Social

Rewatch our Mediaworks Masterclass to explore how paid social is evolving in 2026.
November 28 2025

MW195 | Roundtable: How Technology and Communication Shape Tenant Satisfaction

Rewatch our Mediaworks Housing Roundtable to explore how digital transformation and M-MeX insights are shaping tenant satisfaction, trust, and compliance.