MW193 | How Agentic AI and Embedded Payments can drive growth

Watch: Transform Customer Experience Through AI and Embedded Payments

Join Kevin Telford, David Norris and Ed Harries (Worldpay) for a 30-minute masterclass revealing how agentic AI, smart data, and embedded payments can transform customer experience and drive exponential growth for your organisation.

In a fast-moving, AI-first world, your payment infrastructure can be the difference between growth and decline. This session shows how to modernise your payments and data strategy to:

✅ Improve customer experience and deliver market-leading journeys
✅ Increase acceptance rates and strengthen fraud protection
✅ Unlock smarter insights by connecting payment data with analytics and marketing platforms
✅ Drive operational efficiency by adopting the latest innovations in payments

What You Will Learn

Designed for senior leaders shaping ecommerce, payments, and customer experience strategy, this masterclass explores three innovation horizons:

Horizon 1 (0–12 months) – Optimise for speed, security, and acceptance while tightening compliance and fraud controls.
Horizon 2 (Next 12 months) – Activate agentic experiences with conversational commerce, AI-guided returns, dynamic pricing, and BNPL at scale.
Horizon 3 (12–24+ months) – Lead the market through explainable AI, digital identity, and embedded finance.

Who Should Watch

Ideal for:

• Ecommerce and payments leaders looking to future-proof their infrastructure

• Customer experience and marketing heads seeking data-driven personalisation

• Digital and technology directors aiming to unlock growth through innovation

If you’re responsible for shaping customer experience, driving digital growth, or enhancing payments performance, this session is essential viewing.

If you’d like a free Payments Review & AI Overview, email info@mediaworks.co.uk and we will book you in.