October 20 2020
MW044 | How Digital Can Replicate Your B2B Tradeshow Activity
As the season of tradeshows and live events approaches, the opportunity to showcase your products and services to key decision makers is no longer a possibility with today’s social distancing measures.
In this session, our paid advertising experts will explain why replacing your tradeshow budget into digital product demonstrations and hyper targeted social media campaigns is a must for any growth businesses. They’ll discuss how and when to replicate and improve your traditional tradeshow ROI to jump ahead of your competitors and offer new customers a more in-depth and educational experience for your products and services.
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August 12 2026
MW212 | How to Get Your Brand Cited by AI
Learn how Digital PR, media coverage, backlinks, expert commentary and brand mentions can help your business build authority, improve AI visibility and earn more citations and recommendations.
July 15 2026
MW211 | AI, Automation and Paid Media: How to Protect ROI When Platforms Take Control
See how the 17th August smart bidding update and wider 2026 AI changes hand more control to the platforms, and how to protect your paid media ROI.