October 20 2020
MW044 | How Digital Can Replicate Your B2B Tradeshow Activity
As the season of tradeshows and live events approaches, the opportunity to showcase your products and services to key decision makers is no longer a possibility with today’s social distancing measures.
In this session, our paid advertising experts will explain why replacing your tradeshow budget into digital product demonstrations and hyper targeted social media campaigns is a must for any growth businesses. They’ll discuss how and when to replicate and improve your traditional tradeshow ROI to jump ahead of your competitors and offer new customers a more in-depth and educational experience for your products and services.
Podcast above not working? Click to listen on Apple Podcasts and Spotify:


You may also like …
March 04 2026
Roundtable: How Digital Experience Defines Trust in Financial Services
Rewatch our Financial Services Roundtable to explore how digital experience is reshaping trust in financial services.
February 20 2026
MW201 | The New Rules of Digital PR: How to Win Visibility, Authority, and Impact
Rewatch our Mediaworks masterclass exploring the future of digital PR in 2026.

