November 03 2020

MW046 | 8 Weeks to Christmas: Last Minute Tips and Tricks To Supercharge Your Marketing

The next eight weeks of online sales looks set to be the largest and most competitive online sales period on record. In this webinar, our e-commerce specialists will focus on the last minute tips and tricks to maximise your sales performance over Singles Day, Black Friday, Cyber Monday, Christmas and into the January Sales. Our panellists will discuss how to test, fine tune and use data to drive actions in your paid advertising campaigns. They’ll explain how to deliver highly optimised shopping feeds by utilising real-time data, to ensure you drive efficiency and effectiveness to capitalise on this period of unprecedented online activity. *Slight technical issues on podcast sound from 03:00 - 07:00 Podcast above not working? Click to listen on Apple Podcasts and Spotify:  

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April 29 2024

MW166 | Rank & Rise: How To Elevate Your SEO Strategy

In this Mediaworks Masterclass, we tackle the current challenges facing SEO, including the impact of algorithm changes and high keyword competition, and adapting strategies for voice search and AI. We discuss evolving trends like machine learning's influence on SEO, Core Web Vitals, and the growing importance of E-E-A-T. Plus, we explore what is to come in the future of SEO, how businesses can prepare, and the role of automation.
March 21 2024

MW165 | Find Your Social Media Mix and Build Your Online Presence

In the world of digital marketing, social media stands as a cornerstone, yet maintaining a fresh and innovative approach can be challenging.