November 02 2022
MW131 | Google Analytics 4: Transition Now or Lose Your Historic Tracking
Google Analytics 4 has been marked as the "new generation" of Google Analytics. Creating a hybrid of web and app data presents a new way of reporting that's quite different from Universal Analytics’ reports.
October 25 2022
MW130 | The Do's and Don'ts of Digital PR in Uncertain Times
As businesses around the UK navigate an uncertain economic forecast, PR can be an incredible asset to your brand’s reputation management.
October 18 2022
Get Ahead of the Competition with Video SEO
Video marketing is more important than ever as we head in to 2023 with 64% of consumers saying they’re more likely to buy a product or service after watching a video about it.
October 12 2022
MW129 | Product Feed Optimisation: Empowering Brands Across All eCommerce Channels
The quality of your eCommerce advertising campaign is only as good as the information you provide to your potential customers.
October 04 2022
MW128 | Moving with Meta – Adapting and Thriving in the Ever-Changing Social Landscape
With the ability to boost posts and utilise effective remarketing tools, Meta’s advertising platform is one of the leading ways to enhance your customer reach. While you can reach almost anyone through the platform, custom audiences present invaluable potential for detail targeting opportunities.
September 30 2022
Can Social Media Analysis Predict The Strictly Come Dancing 2022 Winner?
Sequins at the ready! Strictly season is upon us! The Twittersphere is already lighting up with conversation over this year’s celebrity pairings and who fans are throwing their support behind ??
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