March 15 2022
MW108 | Secrets of Social. The Power and Perils of Purpose-led Posts.
Many organisations rightfully give serious consideration to their place in their communities beyond delivering bottom-line commercial benefits.
March 08 2022
MW106 | How to Win Friends and Influence People: Essential Hacks to Unlock the Power of Your Affiliate Program
The power of affiliate marketing continues to grow with spend contributing toward 16% of all online orders. The United States, Japan and Germany are leading the way with 81% of marketers leveraging the power of commission-based affiliate marketing. In the UK however, many marketers have not fully capitalised on the power of this low risk but highly lucrative channel.
March 04 2022
Mediaworks get to grips with Continental Tyres’ landmark celebrations
One of the world’s leading brands in the motor industry, Continental Tyres, has selected marketing specialists Mediaworks to transform its digital footprint.
March 03 2022
MW107 | Fuelling Profitable Retail Growth – Targeting High-Value Retail Customers
Changes in the e-commerce landscape and consumer behaviours are shifting rapidly. The biggest change by far is the way in which consumers shop today.
March 01 2022
MW105 | Embracing Experimentation: The Secret to High Performance Marketing
Adapting and evolving your marketing programmes to respond to changing market factors can be the difference between a good performance and a great one. Those who can optimise their future customer’s journey at every touchpoint can maximise conversion and lifetime value.
February 22 2022
MW104 | Is Organic Social Alive and Kicking? Make Organic Social Work for your Brand in 2022
Organic social media is a minefield for brands – where does it sit in your marketing ecosystem? Is organic reach dead? What platforms work best for organic strategies?
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