In an extended version of the Digital Drop-In Sessions, experts across Mediaworks will outline the essential insights that all business leaders and marketers should consider to help grow their business in the next 6 months.
Mediaworks are joined by special guest partners, Google for today’s Digital Drop-In. Finn McDuffie, Agency Development Manager and Liam Higgins, Google International Growth Specialist join CEO, Brett Jacobson and Head of Paid Search, Ben Homer to discuss the opportunities to invest into international markets and how Google can support.
Tracking the customer journey across online and offline channels has been an ongoing challenge for advertisers. As targeting capabilities evolve, the ability to deliver omni-channel campaigns across multiple platforms is now a huge opportunity for progressive marketers. We discuss why now may be the right time for forward thinking businesses to capitalise on television and radio deals available as we emerge from lockdown.
Mediaworks focus on trends impacting the fashion sector right now. Mediaworks fashion and retail experts discuss the rise of e-commerce and the future of bricks and mortar, the importance of promotional campaigns and advice on how to manage your digital marketing strategy over the next six months in an increasingly competitive landscape.
Mediaworks are joined by special guest partners, Microsoft for today's Digital Drop-In. James Murray, Product Marketing Manager joins CEO, Brett Jacobson and Head of Paid Search, Ben Homer to discuss recent trends across Microsoft Advertising channels.
Experts from Mediaworks drop in to discuss how brands should tailor their online experience to suit consumer behaviour in the "new normal". The team explain the impact COVID-19 has had on online user engagement, as well as sharing top tips to delivering a memorable experience for new and existing customers.